Thursday, 18 May 2017

Tips To Grow Your Following Into An Instagram Beauty Influencer

By Kenneth Scott


Since the inception of the World Wide Web, many changes in the manner in which companies do business have taken place. Nowadays, the internet provides an excellent avenue through which companies can promote their products. With internet user numbers running into the billions, the opportunity for companies to solidify their customer numbers is immense. Among those taking advantage of the internet to grow economically are users with an entrepreneurial mindset. With smart phone sales soaring as time goes, you have the opportunity to reap big returns as an Instagram beauty influencer.

Years after its launch, Instagram continues to attract new users, surpassing some of the most popular social networking sites. Companies continue to use it to expand their markets with the help of influencers. These are users who are followed by millions of fellow users. The common trait among top influencers is the fact that they took time to grow and used certain strategies to do so.

If you are new to the world of social media, building yourself a persona can be incredibly arduous. You must begin with a small following and post your updates in a unique way. This is what most aspiring influencers do not know. According to research, as much as 50 percent of users in Instagram are subscribers of specific brands. Gaining some influence over a small fraction of this percentage will undeniably place you on a pedestal to the kind of stardom required to get these brands to approach you.

To begin your journey, you need to overhaul the kinds of materials you use for tutorials. As highly visual creatures, human beings love video tutorials. If you are a competent makeup artist, get a camera and record yourself toying with various makeup applications. To change your attitude, consider it your job. Invest in a quality camera and bring a friend to film you as you make your tutorials.

At the same time, it would not hurt to do a little research on the latest trends in the beauty industry. Once you get perfect at a particular style, film yourself and upload it to your page. Your followers will take note of it and invite their friends to start following you, growing your fan base by the day.

Thinking outside the box is also a large piece of the puzzle. Learn to brainstorm to come up with unique ideas that you can share with the rest of the world. If you learn a different way of using a specific cosmetic product for instance, do not hesitate to share it with your followers.

It is also a good idea to caption every photo and video update you make. Inspirational quotes never fail when it comes to choosing captions. When updating, do not intensively focus on one brand unless paid to do so. Just list the products you used once your video comes to an end.

No one likes having a product shoved right in his face. If you take a modest approach, your numbers will gradually rise. In the process, brands will take note of your huge influence over fellow users and offer you lucrative deals.




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